About Otto Money

Our Story

Most Indians get poor financial advice, if any. The industry is designed to push high fee and high commission products. Our founders got tired of this happening to them and to their near and dear ones. That led to the creation of Otto Money (SEBI registered Investment Advisor) with a mission to provide conflict free, comprehensive, fiduciary advice.

The challenge was to make this advice available at low cost to every Indian. This could only be solved through technology & AI. That's how the modern wealth intelligence app Otto Money came into existence.

Most Indians get poor financial advice, if any. The industry is designed to push high fee and high commission products. Our founders got tired of this happening to them and to their near and dear ones. That led to the creation of Otto Money (SEBI registered Investment Advisor) with a mission to provide conflict free, comprehensive, fiduciary advice.

The challenge was to make this advice available at low cost to every Indian. This could only be solved through technology & AI. That's how the modern wealth intelligence app Otto Money came into existence.

Our mission

To simplify wealth management through AI-driven insights, unified financial visibility, and personalized, investor-first guidance; built using the latest technology, state of the art investment research & data reporting.

Our vision

To become the most trusted AI wealth companion for millions of Indian investors on their journey to financial independence.

Brand promise

Clarity for your money. Confidence for your future.

Our values

Smart Investing, Made for You

We combine AI-driven insights with SEBI-compliant practices to help you grow your money, intelligently and with fewer costs than traditional advisors.

Grow Your Wealth, the right way

We combine AI-driven insights with SEBI-compliant practices to help you grow your money, intelligently and with fewer costs than traditional advisors.

Grow Your Wealth, the right way

We combine AI-driven insights with SEBI-compliant practices to help you grow your money, intelligently and with fewer costs than traditional advisors.

Where AI Meets Trusted Investing

We combine intelligent automation with SEBI-compliant practices to help you reach your financial goals, faster and safer.

Where AI Meets Trusted Investing

We combine intelligent automation with SEBI-compliant practices to help you reach your financial goals, faster and safer.

How Otto Money started

Our journey

Apurv Gupta has spent over two decades building at technology's frontier from Bell Labs to engineering at Google, before co-founding Arkin Net, acquired by VMware in 2014, and spending nearly a decade as co-founder of Cohesity, now a $7 billion enterprise.

Having seen firsthand how India's financial market is "broken," cluttered with noise, over-choice, and mis-selling, he wanted to be "in the arena, not on the sidelines."

In 2024, he founded Otto Money as CEO the long-term personal CFO everyone deserves, right in their pocket.

Apurv Gupta

Co-founder, Otto Money

Our journey

Ankur Lahoti has spent over 17 years at Google, most recently as Director of Engineering and Ads Bangalore Site Lead, after building enterprise security at ArcSight (acquired by HP) and starting out in research at the University of Zurich.

Back in India, he ran headfirst into the same "broken" market, where he was sold mutual funds without a word about the tax traps buried inside them.

That firsthand experience convinced him it needed fixing. In 2024, he co-founded Otto Money as CTO, engineering the AI that turns institutional-grade financial models into advice anyone can trust.

Ankur Lahoti

Co-founder, Otto Money

Our experts

Meet our team

Apurv Gupta

Co-Founder & CEO

Ankur Lahoti

Co-Founder & CTO